stitch fix

Stitch Fix Names Former Frye’s and Ann Taylor Veteran CMO

Stitch Fix has hired Debbie Rose Woloshin as its new Chief Marketing Officer (CMO). Woloshin was previously the CMO at Marc Jacobs,…

Shoptalk 2022: Advanced Personalization Strategies and the Power of Community

Nearly 10,000 attendees crowded into the Mandalay Bay Hotel in Las Vegas for Shoptalk 2022, held March 27-30, to walk the exhibit…

Stitch Fix Moves Beyond Subscriptions with Hyper-Personalized Direct Shopping Experience

Online personal styling service Stitch Fix is continuing to expand beyond its core subscription fashion service into direct buying with the launch…

Exclusive Q&A: Ecommerce Winners Focus on What Customers are Seeking vs. the Products They’re Selling

Author Raj De Datta believes that the companies that are winning today in the crowded terrain of cyberspace are those focusing on the solutions they provide, rather than the products…

Stitch Fix President to Move into CEO Role as Founder Katrina Lake Steps Down

Stitch Fix Founder and CEO Katrina Lake will step down from the helm of the apparel subscription service on August 1, 2021,…

Stitch Fix Hires Amazon Executive as Chief Product Officer

Stitch Fix has hired Sharon Chiarella as Chief Product Officer, effective March 29. Chiarella, who is currently VP of Community Shopping at…

Retailers Join Efforts To Maximize Voter Participation

It started in the runup to the 2018 midterm elections: Hundreds of companies, including many retailers, joined nonpartisan efforts to encourage voter…

How Retailers Can Control Costs Even As Return Rates Climb

Returns are a cost of doing business for any retailer. But despite representing $309 billion in lost sales for U.S. retailers last…

How Will DTC Rebound After The COVID Retail Shakeup?

As the country pulls through the worst of the COVID-19 shutdowns, economic recovery moves to the forefront of debate. Will the travel…

WSJ: Stitch Fix To Lay Off 1,400 California Stylists, Hire 2,000 In Less Expensive Areas

Stitch Fix is reportedly laying off 1,400 stylists, or about 18% of its total staff, according to The Wall Street Journal. The…

Stitch Fix Acquires Technology From Digital Wardrobe Platform

Stitch Fix has acquired the intellectual property and technology from Finery, a platform that scans online shopping receipts to build a virtual…

Stitch Fix Executive Leaving To Head Up Mizzen+Main

Stitch Fix General Manager of Men’s Clothing Chris Phillips is leaving the subscription retailer to become CEO of Mizzen+Main, according to CNBC….

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