Executive ViewPoints

The ‘Real Genius’ of Using AI to Combat Sweepstakes Fraud

In the 1985 sci-fi comedy Real Genius, we meet Lazlo Hollyfeld, a former engineering student who spends his days trying to game…

Training Frontline Personnel in Retail: How to Do it on a Budget and Maintain High Quality

In retail, maintaining a knowledgeable, capable and well-trained workforce is a key factor in success, especially in categories with tight competition. At…

Stop Waiting on Advertising. New Products Should Fly off the Shelf.

Every retailer’s nightmare is a shelf stocked with products that just won’t budge — a frustrating reality that many are currently facing….

From Frustration to Loyalty: How One Retailer Increased NPS by 70% with Customer-Controlled Substitutions

Have you ever unpacked your grocery order, excited to make a recipe, only to find a weird substitute for a key ingredient?…

Are Errors Hindering B2B Commerce Growth?

Is your web store a partner in your success or a saboteur hindering your growth? Your buyers expect accuracy, flexibility and a…

Level Up Your Retail Loyalty Strategy with Smart Gamification

As the retail landscape has become increasingly digital, gamification has evolved from a cool trend to a proven strategy. In fact, a 2023…

Striking the Balance Between Fraud Prevention and Seamless Customer Experiences

The rise in digital purchases has created both opportunities and challenges for retailers. Today, nearly two-thirds of adult consumers globally use digital…

Solving the Challenges of All-AI Ecommerce Search with a Hybrid Approach

Once the purview of science fiction, artificial intelligence (AI) has now permeated our everyday lives — from the home devices that recommend…

Is it Time to Upgrade Your WMS to a Fulfillment Management System?

With the 2024 holiday season not too far away, it’s an opportune moment to evaluate your fulfillment operations and determine which technologies…

Why Inbound CX Tunnel Vision can Undermine Retailer Operations

The number of packages delivered by Amazon Logistics in the U.S. more than doubled once the pandemic started, and while domestic volume…

From Boomers to Gen Z: How FMCG Brands can Engage Specific Generations with Events and Experiences

It’s no secret that the FMCG industry is fiercely competitive. From laundry detergents to packaged foods, consumers have countless options available to…